LBB & Friends Beach returns to La Plage Croisette in Cannes from Monday 22nd to Friday 26th June 2026, welcoming guests for five days of networking, inspiration, and relaxation during Cannes Lions.

Access is available to LBB member companies, sponsors, and invited guests, with attendance managed via guest list allocation and confirmed wristbands. You can find more information on claiming your tickets here.

Please show your confirmation email or unique Eventbrite QR code for entry. We have a strict NO TICKET, NO ENTRY policy. It is your responsibility to have your ticket ready at the door; otherwise, you may be turned away.

Tickets are strictly single-use and non-transferable. Each ticket is linked to an individual and cannot be shared.

No delegate pass is required. Entry is granted solely with your LBB & Friends Beach ticket and confirmation email, meaning you can access the beach and its events even if you are not attending the broader Cannes Lions Festival.

The full programme of daily panel sessions, events, and activations will be announced ahead of Cannes Lions and updated regularly. The schedule includes content sponsored by Murphy Cobb Associates, bringing together creative leaders and industry experts to discuss trends, creativity, AI, brand strategy, and production.

The beach operates daily from 09:30 (sponsors) and 10:15 (all guests), with programming running throughout the day. The beach closes at 18:00. Each afternoon features the iconic LBB Happy Hour from 16:00–17:45, open to all wristband holders.

Yes. A full restaurant and bar service is available on a pay-as-you-go basis throughout the week. Coffee, soft drinks, and alcoholic beverages are served from 10:30–18:00, with a daily à la carte lunch service available from 12:00–15:00. Tables are allocated on a first-come, first-served basis.

Alongside daily panels and networking, the beach hosts a programme of special events including a screening of The Monthly Cut, the Cannes debut of The Feed, and the LBB 15 Year Anniversary Party on Monday 22nd June from 21:00. Entry to the opening party is available to wristband holders who collect their pass by 18:00 on Monday, subject to capacity.

All updates, announcements, and schedule details are shared via the LBB event page, the LBB & Friends Beach news page, and the LBB global newsletter. Guests are encouraged to check regularly to plan their week and stay up to date with new additions.

Yes. The LBB team and event sponsors are based on-site throughout the week and available for meetings, introductions, and support across the event. The beach is designed as a central meeting point for the global creative community.